دور الذكاء الاقتصادي في تحقيق الميزة التنافسية دراسة حالة مؤسسة موبيليس -وكالة سوق أهراس

Abstract

This study aims to identify the role of intelligence in supporting the competitive advantage of the economic institution in general and the Mobilis Corporation in particular, and to address the concepts of both economic intelligence and competitive advantage and try to find the relationship between the variables of the study, where we used the descriptive analytical method, based on the comprehensive survey method. At the end of this study, we concluded that economic intelligence is an important system that must be adopted in order to collect, process and analyze economic information to obtain a competitive advantage, which in turn ensures the survival and continuity of the institution in the market, and this study also showed that economic intelligence has a role in achieving competitive advantage. ...................................................